WEST COAST CUSTOMS X URBAN COLAB PT.2

Dec 31

DECEMBER 31st - 2024

In Part 2 of the Urban X West Coast Customs colab, we headed back out to LA to view the finished collaboration and spend some time with Ryan’s beautiful Urban Rolls Royce twins. When John initially began discussing a collaboration between Urban USA and West Coast Customs with Ryan and Lorenzo, the goal was always to create vehicles that uniquely represented what Urban and WCC could provide to customers for their own vehicles. The two Urban Rolls Royce builds you see here do just that. Whether you desire a clean, OEM+ build like the white Widetrack Cullinan or you are after a more wild look like the matte gray Ghost, WCC can deliver a bespoke vehicle, tailored to your taste.

The WCC Cullinan wears our complete Urban Widetrack kit in fully forged carbon fiber construction. Hand laid in England, the kit features full forged carbon fiber replacement front and rear bumpers, visual exposed carbon front splitter, carbon front intake vents with square DRL’s, carbon side sills, 2-piece carbon upper and lower rear wings, carbon rear diffuser and our WideTrack fender arches. Ryan made the decision to leave many parts of the Urban kit in visual exposed forged carbon, creating a beautifully dramatic contrast against the white paint. When we told Vossen about the project, they sent us two sets of the most popular UV partnership wheel designs for the WCC Twins, with the white Cullinan wearing 24” fully polished forged UV-5 wheels.

When in LA there is no better place for photography than the Hollywood Hills. Brit and Sam took both Rolls’ out for an epic golden hour shoot and the results speak for themselves.

When Ryan’s Ghost arrived at the dealership, his next message was to John at Urban USA, simply saying: “I need the Urban kit for this thing. How soon can we get it?”

Leave it to West Coast to completely paint match a kit made fully from carbon fiber, but that is exactly what they did to achieve the dramatic look you see here. The Urban Ghost kit features replacement carbon fiber front and rear bumpers, carbon front splitter, carbon side skirts, carbon rear diffuser as well as integrated square daytime running lights perfectly matched to the OEM headlamp tone with carbon fiber front bumper intakes. Finishing off the kit is a carbon rear lip spoiler and 24” forged Vossen UV-7 wheels again in fully polished finish. The Urban x Vossen UV-7 partnership wheel has been the standout design of 2024 and suits the Ghost perfectly.